Your doll can say something about you without a single word. Here is how to design her.
Quick answer
To design your own Blythe doll, choose her face style, skin tone, eye chip colours, hair, makeup and outfit. When you design your own Blythe doll with us, every step is your choice and she is made to order.

When you design your own Blythe doll, every choice says something about you: your favourite colours, your style, even your sense of humour. Here is a simple six-step process to design a doll that feels like a tiny version of you, or of the person you love.
Pick a face finish and an expression. Matte faces look soft and natural, shiny faces look glossy. Cute faces are sweet, pouty faces are moody and smiling faces are friendly. See Tania for a pouty example and Cleopatra for a smiling one.
Choose from white, natural, tan, dark and black. Many people start with their own. Read more in diverse Blythe dolls.
Pick a colour that feels like you, natural or fantasy. Bangs, waves and length all change her mood.
She has four pairs of eye chips. Try one like your own eyes, one calm, one playful and one special. Our guide to Blythe eye colours and moods helps.
A jointed body poses naturally, which is lovely for photos and display.
Finish with an outfit and shoes that match your style. Our Blythe doll dress guide has ideas.

Need a shortcut?
Upload a photo to our free look-alike finder and it will suggest a doll that matches you. You can then fine-tune every detail.
Open our build-your-own Blythe studio and make your choices. To understand what makes custom dolls special, read what a custom Blythe doll is. And if you want to know why we connect so strongly with faces like hers, this study on the baby schema is a fascinating read.
With love, This Is Blythe Team
Say hello to Jenna Anderson — our Customer Happiness Director and resident Blythe doll devotee. Affectionately known around the studio as the “Blythe Whisperer,” Jenna spends her days helping collectors find the doll that feels unmistakably theirs, and her evenings writing the stories you read here. Her warmth, eye for detail, and genuine love of these big-eyed characters make her the heart of the This Is Blythe community.
When she steps away from the inbox, you'll find her sewing tiny doll-sized accessories, behind a camera, or lost in some new arts-and-crafts project — the same curiosity and care she pours into every doll. Read more about Jenna's journey into the world of Blythe here.
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